SCOPE

Branding, Marketing, Photo Shooting

INDUSTRY

Luxury Items

LOCATION

Amman, Jordan

The Platinum Shop
THE BRIEF

To maintain an opulent lifestyle, one requires a source that offers the highest quality services and luxurious products, allowing individuals to indulge in a life of luxury. The Platinum Shop is a unique service provider, offering luxury automobile rentals, antiques, watches, cigar accessories, and personalized number plates.

THE CHALLENGE

How can you acquire all your desired luxury items in one place? Our goal is to establish a strong brand presence for The Platinum Shop in the minds of our target customers when they seek prestigious goods and services.

BRANDING
In the branding approach, we utilize a black background to convey power, formality, elegance, and, most importantly, prestige. The addition of white accents and Cersei handwriting conveys sophistication and class.
3D LOGO INTRO

Our 3D logo intro is visually captivating, leaving a lasting impression that reflects the luxury status of The Platinum Shop.

THE MEMBERSHIP

To reward and retain exceptional customers, we have introduced a membership program, offering exclusive quality services and outstanding discounts.

SOCIAL MEDIA
We have effectively showcased The Platinum Shop's magnificent identity through organized and appealing social media content. Social media is a dominant channel in digital marketing, resulting in high brand awareness, satisfaction, engagement, and conversation in a short period.
MAIN BRAND VIDEO INTRODUCTION

Our brand message is conveyed through various characters from our target segment, showcasing the range of products and services offered. We use a calm horse at the beginning of the ad to symbolize luxury and prestige, transitioning to dynamic movement to represent reaching the pinnacle of quality. The background music and black color further enhance the brand's identity.

Total Fans: +400%

More Than 650k Clicks

Total Engagement: 100k

SOCIAL MEDIA
CAR RENTAL - CONTENT MARKETING
We utilize motion graphics to introduce new cars to the market.
BENTLEY CAR RENTAL AD:
Bentley is renowned for its unique luxury and performance. In this ad, we highlight these qualities and cater to the target segment's needs for rental services on various occasions. We add a wedding theme to evoke emotions and link Bentley to creating lasting memories. Professional images from different angles showcase the car's design lines.
ROLLS-ROYCE CAR RENTAL AD:
This video introduces The Platinum Shop as the pioneer in bringing super luxury automobiles to the Jordanian market, highlighting the external and internal design. It targets business people who prefer to be chauffeured.
PHOTO SHOOTs
ANNOUNCING THE BENTLY WINNER

Following the success of the Bentley campaign, we made it official by presenting the giant key to the winner at Platinum offices.

" I JUST WANTED TO SHARE A QUICK NOTE AND LET YOU KNOW THAT YOU GUYS DO A REALLY GOOD JOB. I’M GLAD I DECIDED TO WORK WITH YOU. IT’S REALLY GREAT EXPERIENCE."
Baha Asfour, CEO & Founder, The Platinum Shop
LET'S WORK TOGETHER.
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