SCOPE

Branding, Marketing,

LOCATION

Furniture, Interior design

INDUSTRY

Amman, Jordan

ZAL Spaces
THE BRIEF

ZAL Spaces is a group specialized in designing spaces, decorations, and smart furniture. The group has carefully selected reputable regional and global brands to represent in Jordan for decoration and smart furniture. They are pioneers in introducing the concept of smart furniture and 3D walls to the country and have established themselves as leaders in this industry.

BRAND NAMING
The initial step in building the brand involved finding a name that would resonate with their business value proposition – overcoming space limitations and providing creative design solutions for walls. The name "ZAL" was chosen, as it holds the meaning of "remove and overcome" in Arabic, which perfectly encapsulates the core mission of ZAL Spaces.
LOGO CONCEPT

Throughout our branding journey, we aimed to establish a strong and distinctive presence for this brand within the design and decoration industry. This encompassed various aspects such as the name, font, colors, and the representation of artistry and creativity in the logo.

The logo harmoniously blends both the English and Arabic names, symbolizing how the Arabic name's essence is incorporated into the English lettering. This mirrors the company's ability to utilize spaces in a smart and creative manner.
VISUAL IDENTITY
SOCIAL MEDIA DESIGNS
Our branding efforts extended into the realm of social media marketing. We have created captivating designs that align with the brand's identity and concept, both in video and image formats. This to ensure that ZAL Spaces maintains a strong and consistent online presence that resonates with their audience.
SPECIAL OCCASIONS
Our social media strategy places a special focus on designing content for special occasions, including holidays like Eid and the New Year, as well as other significant events. This content incorporates the key elements of our branding and showcases our products effectively
LET'S WORK TOGETHER.
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